VistA Marketing Work Group

To elevate VistA in the marketplace as a robust, top-rated, cost-effective EHR through jointly coordinated strategic marketing. The aim will be to promote VistA overall, rather than any single version. Marketing content may refer the audience to the array of VistA-related solutions and services that can be accessed through OSEHRA or its member companies.

Group Email: 

marketinggroup@groups.osehra.org
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2 VistA Timelines

We talked about a timeline as a way to market VistA and all the development it has been through. I've found two examples of timelines, one from DSS and one from PIIM. What are your thoughts on how to use a timeline to promote VistA?

Thoughts for Tomorrow

I have obviously "drunk the kool-aid" for OSEHRA.  The reason I think this is important is two-fold.  We need a common message from the Community for What We Have, What We Have Done, and Why Does This Have Value to The Nation and the International VistA community.  The second reason is that we need to "market within" our space as both individual OSEHRA Members and "back" to VA, DoD and the Federal and commercial space.  The idea is a common, updated message that all can contribute to, share and (dare I say) Market at will.  Rgds, Doc

2 VistA Timelines

We talked about a timeline as a way to market VistA and all the development it has been through. I've found two examples of timelines, one from DSS and one from PIIM. What are your thoughts on how to use a timeline to promote VistA?

Thoughts for Tomorrow

I have obviously "drunk the kool-aid" for OSEHRA.  The reason I think this is important is two-fold.  We need a common message from the Community for What We Have, What We Have Done, and Why Does This Have Value to The Nation and the International VistA community.  The second reason is that we need to "market within" our space as both individual OSEHRA Members and "back" to VA, DoD and the Federal and commercial space.  The idea is a common, updated message that all can contribute to, share and (dare I say) Market at will.  Rgds, Doc

No questions have been added to this group.

Minutes of 5/1/15 Call

After introductions of who was on the call, Kris reviewed the VistA Marketing project timeline and website/social media stats to date. She relayed the infographic/business card distributed at HIMSS15 and asked what attendees heard at the conference relative to OS EHR:

Minutes of 3/6/15 Call

Kris urged people to visit the Summit website and register/submit abstracts.

Kris noted that OSEHRA will be exhibiting at HIMSS and bringing the printed infographic (downloadable from the microsite) as well as a business card on OS VistA.

Discussion was had on ways to market OS VistA to EHR decision-makers:

1.09.15 Meeting Minutes

We celebrated the successful launch of the new microsite. A number of people have complimented the site.

Kris showed the Twitter handle and LinkedIn pages and asked for individuals and marketing departments of Members to follow, comment and like these social media.

Kris showed the list of draft Tweets that she has formulated from the informational resources on open source VistA. She'll use these tweets over the next several weeks.

Recent activity in this group

Fri, 5/1/2015 - 3:27pm

Anonymous's picture

Anonymous has updated the Minutes of 3/6/15 Call wiki page

in the VistA Marketing Work Group group

Tue, 4/28/2015 - 5:36pm

Anonymous's picture

Anonymous has updated the 1.09.15 Meeting Minutes wiki page

in the VistA Marketing Work Group group

Tue, 4/28/2015 - 5:36pm